Roam Creative
Nail your pricing, simplify your workflow.
Model
SaaS App
Industry
Professional Svcs
Stage
MVP
Location
New York, NY
VentureGrade℠
74
out of 100
Our AI driven platform, takes the back end administrative work off of creatives plates’ so they can focus on what they do best–create.
Elevator Pitch
Roam is a specialized vertical SaaS platform designed exclusively for digital creatives, offering an efficient solution to manage their business operations. Our suite of tools is meticulously crafted to cater to the specific requirements of digital creatives, ensuring a focused and streamlined experience, free from unnecessary complexities. At the forefront of our offerings is our AI-powered fee finder, a groundbreaking tool that guarantees equitable compensation. By harnessing user-provided data and our proprietary algorithm, it considers critical factors like the cost of living, inflation, years of experience, and prior high-profile clients to generate precise project-specific pricing.
Revenue Model
Roam’s model is a unique combination where SaaS meets Marketplace. For creatives, Roam offers monthly subscriptions. For enterprise clients, we’ll also charge a 7% commission on all transactions done via Roam. This approach provides a scalable and sustainable revenue stream, as it directly correlates to marketplace growth.
Startup Journey
I started this business because I’m a creative myself. I’ve felt the struggles (and seen them in many other creatives) for years.
Stef and I crossed paths about five years ago when I was working with her team at Meta. Knowing we needed a tech expert, we put out a call on LinkedIn. That’s how we found Sandy.
After many months of user interviews, we’ve soft launched our MVP and are happy to report we have 350+ users currently on our platform.
We’ve achieved a lot through bootstrapping – starting with just $4,000, we’ve leveraged our network and talent to build a strong foundation. Now, we’re primed for explosive growth.
We need to hire development support, further refine our beta, and get it into the hands of the creatives. You offer an invaluable community of experienced founders and mentors who understand the specific challenges that we can tap into.
Go-To-Market Plan
While referrals are a cornerstone of our growth strategy, we’re implementing a multi-faceted marketing approach to reach potential clients. This includes:
– Social Media and Affiliate Partnerships – SEO-Focused Content
– Industry Partnerships
-Email Marketing
Potential Exit
Our exit strategy involves positioning Roam for creative industry giants like Adobe and Figma as well as small business enablement companies such as Intuit.
VentureGrade℠
Pitch Deck
Pitch Video
