GAGE

A Universal Recognition System

www.gagework.com

B2B/B2C Hybrid SAAS Platform · Saint Simons Island, GA

The first Universal Employment Recognition and Engagement Community for the Shift and Hourly Workforce.

Elevator Pitch

For shift and hourly workers who feel disengaged, unappreciated and under valued, we’ve developed the first universal employment recognition system and workforce community so that every person in every job can be appreciated, recognized and rewarded for this hard work.

Founder(s)

Justin Henshaw

Founder/CEO

United States Marine
Multi-Unit Restaurant Owner

Revenue Model

Our revenue model is a B2B SAAS. Whereas the Business pays a subscription to gain access to our managerial tools and to participate in the community. The Employees get GAGE for free as a life-long career builder that transfers with them between jobs, and replaces their resume.

Startup Journey

I spent my 20s in the US Marine Corps infantry, serving in multiple combat tours in Iraq and Afghanistan. After my honorable discharge in 2008, I used the GI Bill to pursue a business degree in college. While studying, I started two businesses, which launched my entrepreneurial career. Over the next 12 years, I opened over a dozen businesses, franchises, and restaurants, some of which I still own today. Within these ventures, I developed GAGE.

I realized that this generation seeks meaning and purpose, even in seemingly mundane jobs. They need engagement, recognition, and more than just a paycheck. My team and I spent years developing a system and algorithm to meet these needs. They loved it and encouraged me to share it with the world.

Go-to-Market Plan

Our hybrid model employs B2C tactics to target B2B accounts, leveraging GAGE’s social component for organic growth. We also use a sales strategy aimed at medium to large enterprises, targeting regional and national brands with a land-and-expand approach. We’re discussing pilot programs with several prominent national brands.

Potential Exit

A potential exit strategy for GAGE is acquisition by a major professional networking or HR tech company. Likely acquirers include LinkedIn, Microsoft, or Salesforce, aiming to integrate robust community engagement and social networking features into their platforms.